Pre-recorded Videos
Live Sessions
Lagos Campus

Digital Marketing

Master online marketing strategies, SEO, social media, and analytics.

Duration
4 Months
Level
Beginner to Advanced
Job Placement
93%
Avg. Salary
₦2,200,000

Course Highlights

Industry-relevant curriculum
Expert instructors from top companies
Hands-on projects and portfolio
Career support and job placement
Industry certifications included
Flexible payment options
Flexible Payment
₦65,000/month
Monthly installments available

Course Overview

Become a digital marketing expert with comprehensive training in SEO, social media marketing, content marketing, PPC advertising, and analytics.

Learning Objectives

Master search engine optimization (SEO) techniques
Create effective social media marketing campaigns
Develop content marketing strategies
Learn pay-per-click (PPC) advertising
Understand email marketing and automation
Analyze and optimize marketing performance

Tools & Technologies

Google AnalyticsGoogle AdsFacebook Ads ManagerMailchimpHootsuiteSEMrushCanvaWordPress

Course Details

Duration:4 Months
Level:Beginner to Advanced
Format:
Pre-recorded
Live Online
In-person (Lagos)
Job Placement:93%

Prerequisites

Basic computer skills and familiarity with social media platforms.

Certification

Spraditech Digital Marketing Professional Certificate + Google Ads + Facebook Blueprint

Detailed Curriculum

Module 1: Digital Marketing Fundamentals

2 weeks
Digital Marketing Landscape
Customer Journey and Personas
Marketing Funnel Concepts
Goal Setting and KPIs

Module 2: Search Engine Optimization (SEO)

3 weeks
On-page and Off-page SEO
Keyword Research and Analysis
Technical SEO
Local SEO Strategies

Module 3: Content Marketing

3 weeks
Content Strategy Development
Blog Writing and Optimization
Video Marketing
Content Distribution Channels

Module 4: Social Media Marketing

3 weeks
Platform-specific Strategies
Social Media Advertising
Community Management
Influencer Marketing

Module 5: Pay-Per-Click (PPC) Advertising

2 weeks
Google Ads Campaign Management
Facebook and Instagram Ads
Ad Copy and Creative Development
Bid Management and Optimization

Module 6: Email Marketing

2 weeks
Email Campaign Strategy
List Building and Segmentation
Automation and Drip Campaigns
Email Design and Copywriting

Module 7: Analytics and Optimization

1 week
Google Analytics Setup and Analysis
Conversion Tracking
A/B Testing
ROI Measurement

Career Opportunities

Graduates from this program typically pursue these high-demand roles:

Digital Marketing Specialist

SEO Specialist

Social Media Manager

Content Marketing Manager

PPC Specialist

Digital Marketing Manager

Average Salary Range

₦2,200,000 - ₦5,500,000 annually

Based on our graduate placement data in Nigeria and internationally

Ready to Start Your Journey?

Join thousands of successful graduates who have transformed their careers with Spraditech Digital Solutions.

💳 Flexible payment plans available • 🎓 Job placement guarantee • 📞 Free career counseling